Marketing that works while you run your business
20+ years of marketing experience managing social, email, search, and web for small businesses and brands across the UK.
Years of marketing experience
Services done end-to-end
Wide. Based in Shropshire
Trusted by independent businesses, founders, and growing brands.
Six services. Done properly.
What we do
We get the work done. Daily content, live campaigns, real numbers. AI does the heavy lifting. We do the thinking.
Social Media
Daily content, real engagement, posts that don’t sound like a robot wrote them. Reels, carousels, stories, the lot.
Email Funnels
Sequences that nurture, sell, and don’t get archived. Welcome flows, abandoned-cart recoveries, monthly newsletters that people actually open.
Web Design
Sites that load fast, look right, and convert. WordPress, mostly. Built clean. Optimised for speed and search from the first click.
SEO
Get found on Google by people ready to buy. On-page, technical, content, local. We pick the keywords your customers are actually typing.
GEO
Generative Engine Optimisation. Get cited by ChatGPT, Perplexity, and the AI engines your customers now ask first. New rules. Same goal.
Sales Leads
High quality leads, not just volume. Built to convert, not just attract. Campaigns that bring the right people, ready to act.
How it works
Simple. Honest. Quietly effective.
You message us. We talk. We get on with the work. You see what’s happening. We fix what isn’t. That’s it.
01
Discover
We start with a chat on WhatsApp or a call. No forms. Just talk it out. We learn the business, the people, the goal.
02
Plan
We map the work, agree the targets, set the timeline. You see exactly what’s coming and when.
03
Build
We do the work. Daily, weekly, whatever fits. AI moves fast. We move faster. You get updates as often as you want them.
04
Refine
Each month we look at what worked, drop what didn’t, and double down on what’s pulling. No surprises.
Real results
Numbers, not narratives.
A snapshot of what’s possible when AI tools meet experienced marketing. Anonymised case studies from recent client work.
Wellness brand
+340%
Saves on Instagram in 90 days
Same audience. New script structure. We rebuilt the reel format using a proven 3-beat hook pattern and let AI tighten every line to under three words.
Local hospitality
+62%
Tuesday night covers, one email sequence
A four-email flow filled the slowest night of the week. Personalised by AI from booking history. Sent automatically. No team time after setup.
B2B consultancy
60 days
Cited by ChatGPT in their category
We restructured the site for generative search and seeded answer-shaped content. They started showing up as a named source in AI answers within two months.
In their words
What clients actually say.
Working with Coastara is the first time marketing has felt easy. I told them what I wanted. They got on with it. The numbers came back up. Honestly, that’s all I ever wanted.Sarah Bennett Founder, Independent Retail Brand
Jean knows what she’s doing and explains the AI bits without making me feel stupid. We’ve gone from posting once a week to having more content than we know what to do with.Marcus Webb SaaS Founder, Manchester
The saves on our reels jumped almost overnight. I can’t fully explain it. I think that’s the point. They quietly fix things and the data follows.Priya Sharma Wellness Coach, Birmingham
Journal
Learning AI marketing in public.
Real experiments. Real results. The wins and the duds. Written by Jean while it’s still fresh.
AI Learning Journey
I let AI write our entire email sequence. Here’s what worked.
Five emails. Three prompts. One real campaign. I tracked the opens, the clicks, the replies, and the unsubscribes for a full month.
Tools & Tutorials
GEO in plain English. Why ChatGPT is the new Google.
What Generative Engine Optimisation is, why it matters, and the three small changes that get a small business mentioned by AI.
Marketing Wisdom
The 3-step reel structure I borrowed from Brené Brown.
Hook, value, soft close. A teardown of why some reels save fifty times more than others, and how to build the same skeleton for your business.
Ready when you are
Let’s talk about your business.
Coastara Studio. Shrewsbury, Shropshire. Reply within one working day.